Social Media
From Hashtags to Sales: How Instagram is Changing Business
Instagram has revolutionized the way businesses do online marketing. From being a photo-sharing platform to a marketing tool, Instagram has come a long way. Instagram has over one billion active users. Thus considered as the most effective marketing tools for businesses of all sizes. The platform has enabled businesses to engage with their customers in…
Read MoreHow Storytelling Drives Engagement in Social Media: From Branding to Belonging
As a marketing guy, I’ve learned that in today’s world, simply having a great product or service is not enough. People want to feel connected. People want to be a part of the brands they use and support. They want to feel like they belong to a community. And that’s where storytelling comes in. Storytelling…
Read MoreThe Power of Social Media for Small Businesses
Have you been living under a rock? If not, you know how important social media is for small businesses. The limitless potential to use your possible customers’ black mirror to get them to become customers is mind-blowing when observed in retrospect. However, the whole point of social media is keeping up with the trend all…
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